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Alexandra Medina-Borja, Ph.D.
Assistant Professor
Office:
II-205
Tel. No.:
787-265-3819
Ext. No.:
3083
Home Page:
http://ininweb.uprm.edu/iSSER
EMail:
alexandra.medinaborja@upr.edu
Curriculum Vitae:
N/A
Dr. Alexandra Medina-Borja earned her Ph.D. and Masters degrees in
Industrial and Systems Engineering at Virginia Tech and holds a Production of Materials Engineering Degree from the Federal University of São Carlos in São Paulo, Brazil. She is an Assistant Professor in the Department of Industrial Engineering at the UPRM. She is also co-director of the International Service Systems Engineering Research Lab, ISSER. Prior to this appointment she worked full time as Manager of the Operations Research
and Analysis unit of the American Red Cross, National Headquarters in
Washington D.C. At the Red Cross she designed and implemented the
performance measurement system for the network of chapters currently in
use, using linear programming (DEA) and survey research. In addition,
she was an Adjunct Professor in the Department of Industrial and
Systems Engineering at Virginia Tech in Falls Church, VA where she
taught Multi-attribute Decision Making, Strategic Cost Estimation, and
Economic Evaluation of Projects and was a research associate at Virginia
Tech’s System Performance Lab. Her research interests are design and
optimization of service operations, service quality measurement, complex
systems analysis using system dynamics, outcome measurement, development
of performance measurement systems, knowledge discovery with data mining
applications, management systems engineering and change management.
Prior to Washington and for 4 years she worked as a UN expert for
quality design in economic development projects in South America, and
has been an international consultant for pharmaceutical laboratories in
Central America, particularly on the design and implementation of
strategic cost management initiatives. She is a member of the IIE, ASQ,Alpha Pi Mu (Industrial Engineering Honor Society), the System Dynamics
Society and INFORMS.
Research interest: - Active in the following areas
- Government
- Banking & Finance
- Financial Engineering
- Education
- Organizational Design
- Decision Analysis
- Experience in the following areas
- Healthcare
- Cost Accounting
- Tourism
- Multivariate Analysis
- Concurrent Eng
- Quality Management
- Complex Systems Analysis (SD & ABM)
- Data Mining
- Service Industries
- Interested in the following areas
- Math Modeling
- Network Flows
- Human Computer Interaction
- Optimization
- Cognitive Ergonomics
- Simulation
- Game Theory
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- Works in Print
- Chapters in Book
- Medina-Borja,A.2005. “Activity-Based Costing and Management,” in Capital Investment Analysis for Engineering and Management, 3/e, J. R. Canada, W. G. Sullivan, D. Kulonda, and J. A. White, Eds., Prentice Hall, 2005, chapter 18, and Instructor Solutions Manual for the same chapter.
- Refereed Journal Articles
- Pasupathy, K.S. and Medina-Borja, A. Integrating, Excel, Access, and Visual BASIC to Deploy Performance Measurement and Evaluation at the American Red Cross, Interfaces, Vol. 38, No. 4, July–August 2008, pp. 324–337
- A. Medina-Borja and K. Triantis “A conceptual framework to evaluate performance of nonprofit social service organizations,” International Journal of Technology Management, vol. 37, no. 1-2, pp. 147 – 161, 2007.
- Medina-Borja, A. Pasupathy K and Triantis K. (2006). “Large Scale data envelopment analysis (DEA) implementation: a strategic performance management approach” Journal of the Operational Research Society, advanced online publication June 14. pp.1-15 Will appear in printed edition in July 2007.
- Van Aken, E.M, Watford, B.. and Medina-Borja, A. (1999) The Use of Focus Groups for Minority Engineering Program Assessment. Journal of Engineering Education, June.
- Refereed Conference Articles (in proceedings, transactions, ...)
- Gil, E., Cesani, V. and Medina-Borja, A. (2009).An Agent-based Model for Consumer Behavior in Electronic Commerce.2009 Industrial Engineering Research Conference, May 30 to June 3, Miami, Florida.
- Melecio-Vinales, J., Medina-Borja, A., and Medin, J. (2009). Spatial System Dynamics for Networked Service Organizations, 2009 Industrial Engineering Research Conference, May 30 to June 3, Miami, Florida.
- Rivera,S. Quinonez,V., Weber, A., and Medina-Borja, A. (2009) "Service with an Accent" 2009 Industrial Engineering Research Conference, May 30 to June 3, Miami, Florida.
- Cruz, Y., Medina-Borja, A. and Medin, J. (2009). Understanding the Role of Victims' Non-Discretionary Factor in Hurricane Evacuation Dynamics, Proceeding of the 27th International System Dynamics Conference, Albuquerque, New Mexico, USA July 26-30.
- Medina-Borja, A. and Pasupathy, K. (2008) The Service Delivery Axioms: towards a theory for service production. Proceedings of the 2008 Industrial Engineering Research Conference, J. Fowler and S. Mason, eds., Vancouver, Canada, May.
- Medina-Borja, A. and Pasupathy, K. (2007). “Uncovering Relationships in System Dynamics Modeling Using CHAID and CART”, Proceeding of the 2005 International Conference of the System Dynamics Society, July, Boston, MA.
- Maldonado, C., Ramirez, T., Vasquez, I.and Medina-Borja, A. (2007). “More Females Than Males? Deciphering the Psycho-Social Characteristics that Attract Girls into Engineering in Puerto Rico”, Proceedings of the 24th Annual Engineering Education conference, Honolulu, Hawaii, June
- Galarza, V., Figueroa, M., Rivera, F., Rodriguez, R. and Medina-Borja, A. 2007“Identifying improvement opportunities in the high school college bridge for engineering students: a focus group approach,” 114 Annual Engineering Education Conference, Honolulu, HI, July.
- Morales, M. and Medina-Borja, A. 2007.“Intrinsic and extrinsic motivators to study industrial engineering: a focus group approach,” 114 Annual Engineering Education Conference, Honolulu, HI, July.
- K. Benítez, , J. Jiménez, , Y. Cruz, M. Rosa, and N. A. Medina-Borja, “Please, No Powerpoint! Teaching strategies that work and those that do not in engineering education,” Proceedings of the 114th American Society for Engineering Education Annual Conference & Exposition, Honolulu, Hawaii, June 24 to 27, 2007.
- G. Molina, A. Medina-Borja, and M. Amelia, “Are engineers also system thinkers? Bringing up holistic and systematic decision-making in engineering through a systems-centered educational framework,” Proceedings of the 114th American Society for Engineering Education Annual Conference & Exposition, Honolulu, Hawaii, June 24 to 27, 2007.
- Molina, Gretchen and Medina-Borja, Alexandra (2006) “Are we teaching our students to think systemically? Systems thinking in engineering education” Proceedings of the 2006 International Conference of Engineering Education, San Juan, Puerto Rico, July.
- Medina-Borja, A. and Pasupathy, K. 2006. “How the Environment Influences Success: Using Data mining and Systems Thinking in Service Network Reengineering”, Industrial Engineering Research Conference, IIE Annual Conference and Exposition, May 20-24, Orlando Fl
- Pasupathy, K. and Medina-Borja, A. (2005). “Uncovering Complex relationships in service operations”, contributed session INFORMS, San Francisco
- Pasupathy, K. and Medina-Borja, A. (2005). Unconvering Complex relationships in service operations, contributed Session INFORMS, San Francisco
- Medina-Borja, A. and Pasupathy, K. 2003. “Designing Quality and Performance Improvement in Large Service Organizations: A DEA Case Study.” IIE Solutions, Industrial Engineering Annual Conference, Portland, Oregon.
- Medina-Borja, A., Triantis, K. and Pasupathy, K. (2003) “Service Quality, Efficiency and Effectiveness. Measuring Performance in the Nonprofit Sector: A Four-Stage DEA.” Industrial Engineering Research Conference, Portland Oregon, May 2003.
- Medina-Borja, A. Pasupathy, K. and Triantis, K. (2003) “Large Scale DEA Implementation: a case study in social services” Proceedings of the Eighth European Workshop of Productivity and Efficiency Analysis, Oviedo, Spain.
- Medina-Borja, A. and Triantis, K. (2002) Measuring Performance in the Non-For-Profit Sector: A Four-Stage Approach to Measure Service Quality, Efficiency and Effectiveness, North American Productivity Workshop, Union College, Schenectady, NY
- Seaver, W., Triantis, K. and Hoopes, B. and Medina-Borja, A. (2002) Expansion of a Fuzzy Clustering Strategy for Multivariate Regression Analysis of Efficiency Performance. Proceedings of the Fourth International Conference on Statistical Data Analysis Based on the L1-Norm and Related Methods, Neuchâtel, Switzerland.
- Medina-Borja, A. and Triantis, K. (2001) A Methodology to Evaluate Outcome Performance in Social Services and Government Agencies, Proceedings of 55th Annual Quality Congress of the American Society for Quality, May.
- Medina-Borja, A. and Triantis, K. (2001) Performance in Social Services: A Three-Stage DEA Approach. Institute for Operations Research and Management science, INFORMS, Annual Meeting Miami.
- Denizard, W. and Medina-Borja, A. (2008). Using CHAID as a method to Predict Financial Vulnerability in Non-Profit Organizations. Proceedings of the 2008 Industrial Engineering Research Conference
J. Fowler and S. Mason, eds., Vancouver, Canada, May.
- Molina-Sánchez, R.. and Medina-Borja, A. (2008). Predictors of Partnerships Success for Emergency Relief: Data Mining With CHAID. Proceedings of the 2008 Industrial Engineering Research Conference
J. Fowler and S. Mason, eds., Vancouver, Canada, May.
- Cesani, V., Borja, A. Medina-Borja, A., and Bastidas, V. (2008). Forecasting insurance sales: An appreciative inquire approach to elicit expert judgment on influencing factors. Proceedings of the 2008 Industrial Engineering Research Conference, J. Fowler and S. Mason, eds., Vancouver, Canada, May.
- Non-Refereed Conference Articles (in proceedings, transactions, ...)
- Cruz, Yesenia and Medina-Borja, A. (2007) “Considering Victims in Resource Allocation: A Dynamic Approach to Understand Disaster Relief.” International INFORMS, Rio Grande, PR
- Medina-Borja, A. (2007) “A Cost Analysis Framework for the Service Profit Chain,” International INFORMS, Rio Grande, PR
- Medina-Borja, A. (2007) “Key Service Features for Disaster Victims' Satisfaction of Immediate Needs: a data mining approach.” International INFORMS, Rio Grande, PR
- Medina-Borja, A. and Pasupathy, K. (2007) “The Service Delivery Axioms”, International INFORMS, Rio Grande, PR
- Grants and Contracts
- Funded External Grants and Contracts
- NSF ($44,987)
Workshop: Models of Intercultural Service Systems: Scholarly Discussion for Building a Reasearch Agenda (2009) - NSF ($363,640)
REU Site:Educating the culturally sensitive industrial engineer. (2009) - ($ 95,000)
Models Of Inter-cultural Service Encounters (2008) - NSF ($ 499,956)
Can gaming provide enough context to improve
knowledge integration and retention in engineering freshmen? Developing a
computer game for industrial engineering (2008)
- Funded Consulting Contracts (intramural practice)
- Banco Santander ($ 6,000)
(2007) - Banco Popular ($ 25,000)
(2007)
- Scholarly and Creative Activities
- Completed Graduate Thesis as major professor
- Yesenia Cruz (2006) "Integrating Complex Evacuation Dynamics in Resource Allocation for Relief Operations"
- Completed Graduate Thesis as committee member
- Eleazar Gil (2007) "An Multi-Agent Based framework of consumer behavior and purchase intention in electronic commerce"
- Other Completed Graduate work as committee member (Graduate school representative and others)
- Mericia Rivera (2006 M.S.) "Development of Universal Design Guidelines for E-Learning and E-Training"
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